Saturday, September 22, 2007

What to look for when choosing a how-to book

When you start your search for how to do something you will find there are many resources out there. You have a choice of online courses, seminars and even one-on-one training but sometimes the best way to learn is the old-fashioned way. This way is reading a book.

The marketplace abounds with how-to books on subjects from making money to planting roses and many people new to a subject find them the best way to learn. Books allow people to re-read passages that have a lot of information like math or science as many times as they need to fully grasp the concepts. You can see why a book has an advantage if you imagine asking the speaker at a large seminar to repeat themselves.

The question is, which how-to book should you read? Most any field you choose has its share of pretenders and fakes, so be wary of any book that makes outrageous claims in its title. If you see statements on the cover like ‘Be a pro in an hour!’ or ‘Make millions while you sleep!’ be cautious. If a how-to book promises something that’s too good to be true, it probably is. Be realistic and if the book downplays or neglects inherent risk, you should skip it.

What you want in a how-to book instead is calm, reasonable, practical advice. Flashy language suggests the writer is trying to pull a fast one. If at anytime you wonder ‘If it’s SO EASY to make millions of dollars doing something, why is this guy writing books about it instead of doing it?’ think is this a good source for information. Restrained, logical language suggests the writer knows what their talking about and is simply explaining what they have learned.

Take note also of the book’s presentation. You want a book that’s likely to be reliable and up-front about the pros and cons. Don’t be afraid to question a book riddled with grammar and spelling errors. It is better to trust a book that appears to have been written and edited by professionals, and presented in a straightforward manner.

As a final point, whenever considering any how-to book, it’s worth a few minutes to Google the author’s name and find out the results. Look for reviews beyond those found on the author’s website. See if the author has been mentioned in any news stories. Pay attention to his or her background to see if he or she has any real-world experience, or do they just write books. Remember, you can find a book about almost any subject just choose substance over hype.

1 comment:

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